Comparing the Effects of Front-of-Package Labeling Schemes in Indonesia
For patients and families
In plain language
An automatic summary of structured registry data. It is an orientation aid, not a substitute for the official protocol or a physician assessment.
- What is being studied
- The protocol lists: Nutrient Warning Label, Nutri-Level.
- Who it may be relevant to
- Registry conditions: Nutrition, Obesity & Overweight. Basic parameters: from 18 years · All.
- What needs checking
- Age, condition and sex are only basic indicators. Prior treatment, laboratory values and other mandatory requirements appear in the eligibility criteria below.
- Where it takes place
- United States
- Next step
- Save the trial, show it to the treating physician, and confirm current recruitment with the study center. Costs, documents and travel →
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Official title
Comparing the Effects of Two Front-of-Package Labeling Schemes Among Indonesian Consumers
Overview
The goal of this study is to examine what type of front-of-package label (FOPL) would be most effective at discouraging consumption of products high in nutrients of concern in Indonesia. The main questions this experiment aims to answer are: 1. Would nutrient warning labels be more effective at discouraging consumption of products high in nutrients of concern compared to the Nutri-Level label? 2. Would nutrient warning labels improve consumers' ability to identify unhealthy products compared to the Nutri-Level label? Additionally, this experiment also aims to determine how should nutrient warning labels be designed to most effectively discourage consumption of products high in nutrients of concern among Indonesian consumers.
Detailed description
Participants will complete an online randomized experiment programmed in Qualtrics. Following online consent, participants will be randomly assigned to one of two arms: 1. Nutrient Warning Label 2. Nutri-Level Label (color-coded summary nutritional label). Participants will view four different products (sweet tea, sausages, instant noodles, and yogurt) carrying their assigned label and will answer a series of questions about the products and the labels. All participants will then see nutrient warning labels with different designs in random order, and will select the label design they consider to best signal when products have high in nutrients of concern. Survey questions will also include standard demographic and health related variables.
Interventions
- Behavioral Nutrient Warning Label
Presentation of food products with one or more nutrient warning labels (black octagons) indicating that the product is high in sugar, salt, and/or fat. - Behavioral Nutri-Level
Presentation of food products with a Nutri-Level summary nutrition label assigning a letter grade (A-D) based on sugar, salt, and/or fat content.
Primary outcome measures
- Correct identification of products high in nutrients of concern [Time frame: During exposure to intervention (i.e., study stimuli), assessed during one-time online 10-minute survey.]
- Purchase intentions [Time frame: During exposure to intervention (i.e., study stimuli), assessed during one-time online 10-minute survey.]
Secondary outcome measures (4)
- Attention drawn by the labels [Time frame: During exposure to intervention (i.e., study stimuli), assessed during one-time online 10-minute survey.]
- Ease of understanding the labels [Time frame: During exposure to intervention (i.e., study stimuli), assessed during one-time online 10-minute survey.]
- Perceived message effectiveness [Time frame: During exposure to intervention (i.e., study stimuli), assessed during one-time online 10-minute survey.]
- Perceived product healthfulness [Time frame: During exposure to intervention (i.e., study stimuli), assessed during one-time online 10-minute survey.]
Eligibility criteria
Inclusion criteria
- 18 years of age or older
- Lives in Indonesia
- Able to read and write in Indonesian
- Has purchased processed foods in the last month
Exclusion criteria
- Less than 18 years old
- Does not live in Indonesia
- Not able to read and write in Indonesian
- Has not purchased processed foods in the last month
Criteria are shown verbatim from the registry (in English). Final eligibility is always assessed by the study center.
Healthy volunteers: Yes
Study design
- Allocation
- Randomized
- Model
- Parallel assignment
- Masking
- Open label
- Primary purpose
- Prevention
Study locations
United States · 1 center
- Carolina Population Center — Chapel Hill
Identifiers
NCT: NCT07526584 · 26-0181